IMImobile is a communications software provider which enables companies to automate digital customer communications to improve customer experience and reduce operating costs. Headquartered in London, IMImobile has more than 1,100 employees worldwide and clients include Hermes, Centrica and O2.
Headquartered in Florida, 3C is a pioneer for Rich Communication Services (RCS), which allows companies to provide content-rich messages to customers. The acquisition also provides IMImobile with direct SMS short code connectivity to all major US and Canadian carriers which is very difficult to achieve organically, making 3C a highly strategic asset.
Investec’s Henry Reast commented:
“Investec are delighted to have helped IMImobile on the acquisition of 3C. Not only does it achieve critical mass in the US, the largest and most advanced market for communications-platform-as-a-service, but it also provides opportunities for new aggregation revenue streams and also further establishes product market leadership around the deployment of RCS business solutions, a market with large growth potential.”
For more information, please contact:
Luke O’Mahony, Investec (Public Relations) - 020 7597 5261
Fatima Ismat, Lansons (PR agency for Investec CIB) - 020 7566 9709
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