16 Nov 2021

Growing golf: Investec invests for a further four years

Key announcements:
  • Investec renews as title sponsor of the Investec South African Women’s Open for a further four years (2022 – 2025).
  • The Investec South African Women’s Open offers the greatest Sunshine Ladies Tour prize pool at €280,000
  • Investec Order of Merit bonus prize doubled.

Johannesburg - Having supported women’s golf for many years, Investec is thrilled to announce their renewed partnership with The Sunshine Ladies Tour. The group will continue to sponsor the prestigious Investec South African Women’s Open, in turn supporting the tour, the game and the hundreds of female athletes who compete. 

The Investec South African Women’s Open, taking place on Wednesday 9 – Saturday 12 March next year, is the Sunshine Ladies Tour’s showpiece event and is widely regarded as a world-class national championship tournament that attracts international talent. The event, hosted by the City of Cape Town for the fifth successive year, will take place at the picturesque Steenberg Golf Club, Cape Town.

Proud title sponsor of the Investec South African Women's Open, the Investec Order of Merit, and the Investec Homegrown Award, Peta Dixon, Investec’s head of sponsorships, says that the brand is committed to equality, belonging, inclusion and diversity and is focused on enabling more women to thrive.

“When looking at our own sponsorship arena, it’s not just about the sportswomen of today - but the stars of tomorrow. Women golfers continuously face the same challenges, the same courses and the same high standards as their male counterparts, and the competition is equally as tough and rewarding for both players and spectators alike. For many years now, Investec has invested in the next generation of women, on their rise to the top. We proudly support local talent on a global stage and believe that our investment will go a long way towards affording more female golfers the opportunity to not only play and perform, but to earn well too.”

“We are delighted to extend our partnership with Investec,” commented Pauli van Meersbergen, Sunshine Ladies Tour General Manager. “Investec continues to break new ground in closing the equality gap, and we are honoured to partner with a company that consistently looks to create more opportunities for women, both on the course and in the workplace. Thanks to the collaboration between Investec, the City of Cape Town, the Ladies European Tour and the Sunshine Ladies Tour, the Investec South African Women’s Open has flourished and become a sought after, world-class event on the international calendar. Our thanks also to the WPGA for their support. We are proud to see this incredibly exciting week now cemented in our annual schedule for the next four years.”

In addition to Investec’s significant contribution to the increased prize pool for the Investec South African Women’s Open, Investec has also doubled the bonus prize on offer for the 2022 Investec Order of Merit to R200,000. “We eagerly await 2022, with so much more to come in our ongoing quest to remain Out of the Ordinary,” concludes Dixon.