Woman in mask looking at digital investment screen

23 Nov 2021

Time to think about investing

Warren Kelly

Warren Kelly

Freelance writer

A redefinition of growth, putting a price on our natural assets to protect them and unexpected possibilities for South Africa. We look at three investment trends you can’t afford to ignore in 2022.


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“If the study of public quantitative information is not going to be very profitable, then to be an extremely successful investor you have to either deal with qualitative information about the present or guesses about the future or both.” – Howard Marks, co-founder: Oaktree Capital Management

When Marks, one of the legendary investors of our era, spoke to Max Richardson, senior investment director at Investec Wealth & Investment UK, he shot down the notion that investment strategy is all about the numbers. Sure, the numbers still matter. But in Marks’s view, contrarianism – the tonic of ‘extremely successful investors’ – requires less calculating (machines have that covered) and more thinking.

We highlight three investment themes to ponder in 2022.

Growth isn’t what it used to be

The number one anxiety of any practising growth investor is this: will the business sustain its earnings growth? The principle of diminishing returns to scale is the reason they worry. It states:

Past a certain point, the increase of production inputs leads to a less than proportional increase in output.

In simpler terms, the bigger something gets, the harder it becomes to keep growing at a constant rate. For millennia, businesses have transitioned from the growth to maturity, bending to the will of diminishing returns.

But the internet and code are creating companies that don’t play by those rules. And in the process, they are redefining what ‘growth’ means.

“Take Microsoft, the biggest company in the world by market cap. It just posted its fastest growth rate ever because it’s experiencing increasing returns to scale. Past a certain point, the cost of servicing their next customer drops to near zero, which means the full value of an Office or Cloud subscription falls to their bottom line. This new-world dynamic makes for enormously profitable companies,” mused Richardson during a recent call.

Companies freed from diminishing returns can be valued with much lower discount rates. That permits higher valuations. To invest and stay invested in these businesses requires a recognition of such. 

Max Richardson
Max Richardson, senior investment director, Investec Wealth & Investment UK

Take Microsoft, the biggest company in the world by market cap. It just posted its fastest growth rate ever because it’s experiencing increasing returns to scale.

Investing in nature

Investors can generate returns by owning financial assets, like shares and bonds, or real assets like property and commodities. What makes both cohorts investable? Mostly, it’s because we can value and assign ownership to them. 

When something cannot be valued or its ownership bestowed, a return cannot be had. Often, that leads to neglect. The most high-profile victims in this case are our natural assets.

If we don’t know the value of the CO2 a tree pulls from the air, then we’ll cut it down for the price of its timber. If we can’t own a blue whale, there’s less incentive and resources to protect it.

Enter the brilliance of 21st century technology. Our astounding ability to generate, capture and process data has turned us into, among other things, masters of measurement and tracking.
Trees in a forest

Using drone and satellite surveillance, we can gauge individual tree health and the rate of deforestation. Keeping tabs on a single blue whale is trickier, but pod movements and size can be monitored. We also know that an oak tree sequesters about 5 tonnes of CO2 during its lifetime, while a large whale takes about 33 tonnes of CO2 to Davy Jones’ Locker when its time is up. Using today’s European ETS carbon price of €67 per tonne of CO2, they could be valued at €335 and €2,211 respectively. 

To be sure, that calculation belongs on a napkin. Blue whales are surely worth more. But it’s an illustration of how value could be ascribed. And how we might begin to incorporate “externalities” like environmental impact into corporate income statements and company valuations.

“This is a very underdeveloped idea, but if we’re going to stop the exploitation of our natural capital, then we need to put a price on it that we can then include in our accounting. That will allow us to calculate a return on invested capital that doesn’t ignore externalities. A centralised financial system contributed to the neglect of natural assets. Blockchain technology could remedy that,” said Richardson.

READ MORE: James Anderson on the future of capitalism in a finite world

Real domestic opportunity

Few asset classes can claim to be aloof of US interest rates. It’s why the debate around whether US inflation is transitory or not has been so impassioned.

US core inflation hit 4,6% in October, the highest level since 1991. It’s clear that global supply chain bottlenecks have contributed to that rise. But as this piece is penned, shipping costs are beginning to moderate, as is the shortage of semiconductor chips. Demand, however, looks resilient.

“Retail and online sales in the US are currently running at 20% and 40% above pre-Covid levels respectively. Wages are also up, businesses are short-staffed, and many Americans saved their stimulus cheques. Those factors should continue to support consumer spending,” said Chris Holdsworth, chief investment strategist at Investec Wealth & Investment, during a recent call.

If US inflation is demand rather than supply-led, then the likelihood of the Fed raising rates is increased. In theory this should lead to a stronger dollar. But Holdsworth makes the point that it’s the growth of the US economy relative to other major trading partners that determines the value of its currency. And with superior European growth expectations, he expects a stable-to-weaker dollar over the next two years or so.

Chris Holdsworth
Chris Holdsworth, chief investment strategist, Investec Wealth & Investment

SA businesses haven’t had the kind of economy where they can just pass on rising input costs, so our consumers are not as vulnerable to offshore inflationary pressures as they might otherwise have been.

A lacklustre greenback usually supports emerging market assets. In a South African context, that axiom comes with two caveats:

  1. The prices of the commodities we export must remain buoyant
  2. The SARB doesn’t hike rates aggressively

The glaring risk to the first point is a slowing down of economic growth in China, which accounts for an outsized proportion of the global demand for raw materials. Anything that looks likely to jeopardise this growth, like the recent Evergrande scandal, will also tend to spook emerging market investors.

Countering that threat is the severe drop in mining exploration during the Covid crisis, which has crimped the supply of commodities. That presents investors with an opportunity. It might also pay to remember that SA has a resilient mix of natural resources: if coal goes out of fashion, we’ve got the PGMs needed for hydrogen production and EV battery technology.  

The risk to the second point is that SA inflation crashes through the upper end of the SARB’s inflation targeting band. Holdsworth offered the following insight on that possibility:

“SA businesses haven’t had the kind of economy where they can just pass on rising input costs, so our consumers are not as vulnerable to offshore inflationary pressures as they might otherwise have been. As things stand, we think the market is pricing in higher inflation and more rate hikes than will transpire,” he said.

If he’s correct, the current yields on both our government bonds and interest rate-sensitive equities like banks and retailers present real opportunities.

Machines may have denuded us of quantitative opportunity. But there’s still plenty opportunity to profit from a different take.